Hey, I’m Mallory.
I'm basically your ecommerce bestie.
Not in the "let's grab mimosas" kind of way (although I'm always up for coffee).
In the "I already updated your homepage, created your discount code, built the collection, scheduled the email, and I'm watching the sales dashboard" kind of way.
I believe small ecommerce brands deserve one person who understands how all the moving pieces fit together. That's why I don't just specialize in one thing - I help bring your entire marketing ecosystem together so every launch, promotion, and campaign feels intentional.
More Than Marketing
I believe the best partnerships feel personal.
I don't believe in sending over a monthly report and disappearing until the next campaign.
I believe in being the person you can text when you're planning a new launch, brainstorming a promotion, or wondering why a product suddenly took off.
Over time, I get to know your business almost as well as you do. I learn your customers, your best sellers, your goals, and the little details that make your brand unique. That means every email, homepage update, product launch, and promotion isn't just another task - it's part of a much bigger strategy.
When your website, email marketing, SMS, promotions, and analytics are all working together, your customers notice. Your launches feel seamless. Your marketing becomes intentional. And you spend less time juggling vendors and more time focusing on the parts of your business only you can do.
That's the kind of partnership I strive to build with every founder I work with.
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Founder-First
I work with a small number of brands so every client gets personalized attention, thoughtful strategy, and a true partner behind the scenes.
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Everything in Sync
From Shopify and product launches to email, SMS, and promotions, every piece of your marketing works together to create a seamless customer experience.
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Built for Growth
Weekly metrics, ongoing optimization, and proactive planning mean we're always looking ahead - not just checking off today's to-do list.
How We Can Work Together
No two businesses - or founders- are exactly alike, and that's my favorite part. Whether you're looking for a strategic sounding board, someone to take marketing off your plate, or an ecommerce bestie to keep your Shopify store, emails, and launches running smoothly, we'll create a partnership that fits your business, your goals, and the season you're in.
Ecommerce Consulting
Strategic support for founders who need an experienced partner to help plan launches, review weekly metrics, manage marketing calendars, and bring clarity to every moving piece of the business.
Marketing Management
Email, SMS, campaigns, promotions, and customer retention - all working together to create thoughtful marketing that builds stronger customer relationships and drives repeat sales.
Shopify Management
From homepage updates and product launches to collections, merchandising, apps, and optimization, I'll keep your storefront polished, organized, and ready to convert.
Client love
"Working with Mallory allowed me to focus on what I loved most - building my brand.
For years, she became such an important part of Sweetly Striped. She managed our email marketing, social media, SMS, paid advertising, and Shopify store, making sure every launch, promotion, and day-to-day detail was handled with care.
Through two pregnancies, raising my family, and even moving city to city, I always knew my business was in good hands. Mallory wasn't just another marketing person - she truly became an extension of my team. She understood my brand, knew my customers, and was always thinking one step ahead.
Her support gave me the freedom to focus on sourcing beautiful, affordable clothing and growing the business, knowing that everything behind the scenes was running smoothly.
I honestly couldn't imagine those years without her, and I'm so grateful for everything she helped me build."
- Jessica Sweeten
Founder, Sweetly Striped Boutique
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Person Name, Business
Ready to take a few things off your plate?
Let's chat about your business, what's working, what's feeling overwhelming, and how we can build a marketing strategy that feels simple, intentional, and actually fun.
